We’ve spent 7+ years and ₹100+ Crore through advertising accounts learning what actually makes service-business acquisition work. Now we’re putting everything we’ve learned into one done-for-you system — your offer, audience, messaging, creative, funnel, Meta campaigns, tracking and follow-up — built to turn ad spend into customers, not just leads.
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From ₹50,000/month · Live within 14 days of onboarding · Limited builds
Dear Founder,
If you run a service business, you’re already spending real money on Meta ads, and the leads coming out the other end are a graveyard of wrong numbers, tyre-kickers and people who ghost you after one WhatsApp…
then this is the most useful thing you’ll read this quarter.
Here’s why.
Let’s be honest about what’s actually happening in your business right now.
You’re not short of leads. You’re drowning in them. Your form fills look fine. Your cost per lead might even look good — good enough that somebody puts it on slide three every month with a little green arrow next to it.
And yet your sales team spends its day calling people who don’t answer. Who answer and don’t remember filling the form. Who remember, want a price, and disappear the moment they hear it. Who were never, at any point, going to buy from you.
Meanwhile you’re paying for every single one of them.
The goal was never to run ads. The goal was to get customers. Somewhere between those two sentences is where your money is going.
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And changing campaigns, audiences and creatives every few weeks won’t fix a problem that exists somewhere else in your acquisition system.
You can have a ₹500 CPL and still lose money.
You can generate hundreds of leads and still have an empty sales pipeline.
You can have a beautiful Meta Ads dashboard and a business owner wondering where the hell the revenue went.
Because Meta Ads don’t create customers by themselves.
Customers come from the entire system.
If even one of these links is broken, you can spend more money and simply lose money faster.
Everyone celebrates.
Then your sales team calls the leads.
And the few who actually answer disappear after hearing the price.
You didn’t buy customers. You bought activity.
Most agencies are paid to manage the ad account. They’re not paid to own the entire journey from ad spend to customer.
That’s the difference. And it’s not incompetence — it’s the business model.
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One system. Eight moving parts. One team accountable for the whole thing.
Most agencies manage one link. We build all eight.
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Mostly, that the number everyone celebrates isn’t always the number that makes you money.
You don’t need another course, another freelancer or another person who knows how to click around Ads Manager. You need the system built.
Every link in the chain
Live in 14 days
Every month after
₹50,000per month. Final pricing depends on the complexity of your acquisition system.
Your ad budget is separate and paid directly to Meta. We never mark up your media spend.
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Once we’ve received the required access, assets and approvals, we build and launch your acquisition system within 14 days.
This is a delivery commitment, not a performance promise. We guarantee what we control — and we show you the proof for everything else.
We’re not here to prove whether people might someday want your service.
This is for businesses ready to treat acquisition as a serious growth function.
More leads don’t help if your team can’t answer, sell or deliver.
You hired us for our expertise. Let us use it.
If you just want someone to “run your ads,” we’re probably not the right fit.
Everything is in your name. From day one.
We don’t mark up your ad spend. Your money goes directly to the platform.
You keep what we build. If we ever stop working together, the assets remain yours. No migration fee, no creative buyback, no hostage negotiation.
Builds at a time
Because this isn’t a junior media-buying operation. The people building your acquisition system are the people accountable for it. When capacity is full, applications close.
Saurav Sen
Founder, RoyalSpike Ventures
I’ve spent 7+ years inside ad accounts, funnels, sales systems and customer-acquisition problems.
I’ve seen businesses blame Meta for problems that started with the offer. I’ve seen agencies celebrate cheap leads that never became customers. And I’ve seen businesses with excellent products lose money because nobody owned the entire acquisition system.
That’s why I built RoyalSpike around one simple objective: get customers. Not clicks. Not leads. Customers.
If I don’t believe we can materially improve your acquisition, I’ll tell you.
We build your entire customer acquisition system — offer, audience, message, creative, funnel, Meta campaigns, tracking and follow-up — and have it live within 14 days. Everything in your name from day one. We never mark up your spend. From ₹50,000/month, and we only take a handful of builds at a time.
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If you’re already spending ₹3L+ a month on Meta and still can’t reliably predict where your next customers are coming from, apply.
P.S. You can spend the next three months changing audiences, replacing creatives and asking your agency for another optimisation report.
Or you can find out whether the problem was ever your Meta Ads in the first place.
We’ll open the entire acquisition system, show you where the money is leaking, and if we believe we can fix it, we’ll build it for you.
P.P.S. Go and check whose name your Meta Business Manager is in. Right now. If you don’t own the machine you’re spending lakhs a month building, fix that before you spend another rupee.
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Six questions. Saurav reviews every application personally and replies within one working day.
We only take a handful of builds at a time. If we’re not the right fit, we’ll tell you.
Saurav reviews these personally. If it looks like a fit, you’ll hear back within one working day to book the first call.
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